Sustainable style, thoughtfully curated and meticulously crafted

Founded in Torquay, Victoria in 2014 by husband-and-wife duo Timothy Wilkins and Danielle Pelly,
Ena Pelly delivers the cornerstones of a modern Australian wardrobe, where new minimalism meets effortless cool.

Ena Pelly lends a contemporary aesthetic to classic staples, crafting love-forever pieces with a unique sensibility.
The brand’s signatures transcend the seasons: a perfectly cut leather biker jacket, a cosy faux fur coat, a print-stamped tee, a figure skimming slip cut from fine silk.
Each piece is designed to be dressed up or down, worn to work or on the weekend, and every collection builds upon a modern capsule wardrobe
of luxe staples that work seamlessly together. It’s effortless dressing for a modern way of life.

Creating sustainable fashion is a key focus for the brand’s founders, who are driven by doing things differently.
Through considered choices, cutting-edge techniques and mindful manufacturing processes,
every Ena Pelly garment is crafted responsibly without ever sacrificing on quality or street cred.